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Market Data

Higher Ed Learning Management Systems Market Data

When Do Leaders Retire Their Existing LMS?

 Those interested in education technology often want to get insight into when institutional leaders are likely to replace their technological solutions to make better predictions about future trends, or inform sales and marketing efforts. The most common approach to gain this understanding is to look at the average time between acquisitions and retirements of products ... When Do Leaders Retire Their Existing LMS?  Read More
Market Data

Product Category Reports: Unleashing the Growth Potential

 Like many Americans and Canadians, we celebrated in the past week with family and friends. These celebrations didn’t stop us from continuing to work on our product category reports. Even though we announced that our reports are now available for purchase in May, we never took the time to explain the information in these reports. ... Product Category Reports: Unleashing the Growth Potential  Read More
ListEdTech Market Data

Does First-Mover Advantage Apply to EdTech Markets?

 Timing is crucial if a company wants to set its solution as the leader in one product category. “Being the first in the market means that you can set the standards for the industry [and] establish a dominant market share. This head start could make it much harder for future competitors to catch up.” (source) In ... Does First-Mover Advantage Apply to EdTech Markets?  Read More

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